
Streaming is now the default way to watch films.
Its environmental footprint, though largely invisible, drives rising digital emissions.
Streaming platforms optimise for frictionless engagement through autoplay, infinite scroll and algorithmic feeds, driving overconsumption and rising energy demand.
At the same time, open archives preserve film heritage but lack the visibility and context needed for wider access.
A platform strategy that challenges algorithmic models of streaming, combining cultural preservation with digital sustainability to promote conscious consumption.
We designed Cineco as a digital cinema platform that combines curated discovery, non-algorithmic interaction and collective engagement, establishing streaming as a space for cultural connection rather than passive consumption.
Want to see how I brought Cineco to life?
A UX and service strategy that enables guided curation and authorship of ones’s digital legacy, proposing a new framework for how we might remember and be remembered in a digital age.






